The Frugal Marketer

Cut costs, not corners. Dynamic tips for dynamic businesses. Brought to you by the Triangle’s WellthyLifeStyle

Are You Positive About That? May 31, 2008

Filed under: business, community involvement, customer service — wellthylifestyle @ 5:20 pm
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The anonymous nature of the Internet frequently empowers those who visit blogs to make more strongly worded statements in a comment section than they would if speaking face-to-face. If you have a blog, you’ve undoubtedly encountered some scathing comments. And in a post at MarketingProfs’ Daily Fix blog, Mark Goren suggests a way to handle this negativity, which usually fall into two general categories: (more…)

 

Social Networking: Careful mixing personal and business. May 7, 2008

Filed under: business, marketing — wellthylifestyle @ 8:58 pm
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I won’t use this post to get into all the nuances of social networking. Today I’m just going to briefly cover the 101 aspects that, if followed, will definitely keep you out of trouble.

1. If you create any kind of personal site, such as a MySpace, remember that search engines crawl those pages, too. Meaning? Someone searching your company website out on Google may also come across a very personal MySpace, with information you may not want them seeing. The rules about personal sites always apply: if you don’t want it displayed at your funeral, don’t display it at all. (more…)